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SAAS Natural Language Processing Business for Social Listening and Data Analytics

Barcelona, Spain
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    SAAS Natural Language Processing Business for Social Listening and Data Analytics



    This company for sale is  10 years old a Software as a Service company started in 2010 in Barcelona with special focus in Natural Language Processing, the company specializes in structuring unstructured data for non-technical users.

    From Social Listening to enabling Contact Centers with omnichannel capabilities and text enrichment, this company offers services and tools for the new era of Big Data.

    Business Model

    • SaaS with monthly subscription. Current clients:

    – Agencies:50%
    – Brands, Organizationsor, Politicians:50% •


    – From 300€/month (10K mentions) to 3,000€/month (1M mentions)

    Other Products

    • –  Streams: 850€/month
    • –  Monthly Reputation Reports: 600€/month
    • –  Opinion and market Studies: 2,500€


    • Main product: An easy to use Analytics tool with Real Time data for non-technical users.
    • Secondary products: Streams for unassisted KPIs on TV screens, Ranking sites based on popularity and Connectors to ticketing services like Zendesk.
    • Automated Sentiment, Language, Gender, Influence and Category assignment.
    • Automated Alerts and Reports based on templates to customise users’ needs.
    • Advanced indexing features to add new mentions to the dashboard.
    • Training tool in place for Machine Learning.
    • Easy to add customer private data from any type of source (Satisfaction surveys, Results of focus groups or interviews, Customer history (CRM), Incident history (Help Desk), Corporate email.
    • Comparisons: graphical analytics to compare brands or products with advanced filtering like sentiment or two levels of categories.
    • Maps: More than 50% of mentions geolocated in an interactive map thanks to the data obtained by Twitter and the Sites provider.
    • Reports: 5 different sets of graphics and KPI reports plus a tool to make your own reports and templates and send them by email or export to PPT.
    • Streams: Unassisted real-time graphics and KPIs from your own templates shown in a carroussel optimised for TVs and screens.


    – UBER
    – Sonar
    – Decathlon
    – LEGO
    – Orange
    – Sika
    – Pirelli
    – Amazon
    – Correos
    – BPI


    Updated on June 1, 2021 at 3:55 pm

    Property ID:L#20210095
    Property Type:Internet Businesses
    Property Status:Equity, For Sale
    Asking Price: €2,000,000
    Gross Revenue:TBA
    Business Description:- The back end software that we developed since 2010 was sold to Amazon 3 years back for € 2 million. As a result, we built a new back end software, this time on Google Cloud.
    Facilities:150 sqm rented space with a very affordable rent of 900 € per month. We have been operating in the same space for 8 years.
    Competition:Netbase, Brandwatch, Social Bakers, Meltwater, Talkwalker
    Support & Training:6 Months
    Reason for Selling:New Venture
    City: Barcelona
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